Empowering Arla’s salesforce

Together with Arla and Designit I was part of the team that created a mobile service to empower Arla’s salesforce and grow their global B2B business.

Client: Arla, Designit
Role: Design, Interface



After developing and validating a range of concepts, our mobile service ‘Product Masterclass’ was chosen as the first idea to be implemented. 

Product Masterclass is a digital tool to empower, inspire and educate the Arla Foodservice salesforce, so that they can meet the needs of their customers: information is precise and easy to understand, and with engaging and memorable content it can be used on the go to support the sales team before, during and after a customer meeting.